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title: "Aug 2025 | Featuring someone else's trademark in marketing: flattery or foul play?"
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| View in browser Aug 2025 Featuring someone else's trademark in marketing: flattery or foul play? Depending on how it is done, evoking another brand’s fame can boost your promotional efforts or land you in court. In this article, Jan Wrede unpacks where admiration ends and infringement begins. Do not miss these expert insights on where advertising creativity meets legal compliance. Get the whole story Awards & accolades Dennemeyer awarded EcoVadis Silver Medal We are proud to share that Dennemeyer has been awarded the EcoVadis Silver Medal for sustainability performance this year, a testament to our ongoing commitment to responsible business practices.  Learn more about our sustainable goals » IP office news IPOS fee updates effective September 1, 2025 The Intellectual Property Office of Singapore (IPOS) will revise its fees starting September 1, 2025, with additional adjustments taking effect on April 1, 2026. Key changes include higher trademark application and renewal fees as well as increased charges for patent renewals and PCT-related actions. Read the announcement » New feature Simple IP Monitoring: delivering the data intelligence startups need Stay ahead of the patents shaping your market. With the new Simple IP Monitoring feature, startups gain timely insights to stay ahead of competitors and make smarter strategic decisions. Learn more about this free solution » Recorded webinar Patent renewals uncovered Are you overpaying for patent renewals? Do you know where the money really goes? Watch this webinar to uncover hidden costs and learn smarter portfolio management strategies.  Optimize your IP spending now » Global conferences Engaging with the IP community around the world Asia Pacific Aug 21-22 \| Shenzhen, China 2025 China IP & Innovation Summit Connect with Mark Yang, Chen Yu, Liu Lei and Yang Xin Aug 26-27 \| Singapore IP Week @ SG 2025 Connect with Jens Martin, Jonathan Khoo, Francis Chew and Hacer Hacisalihoglu Aug 29-31 \| Brisbane, Australia IPSANZ 38th Annual Conference Connect with Janosh Raslask Sep 9-10 \| Shanghai, China IPBC China 2025 Connect with Elena Liu and Darren Pan Sep 10-12 \| Tokyo, Japan 2025 Patent Information Fair & Conference Connect with Fumitaka Masahara, Ryoji Tashiro and Mari Yaoi Sep 11-12 \| Beijing, China 14th China Intellectual Property Annual Conference Connect with Young Yang and Mark Yang Sep 13-16 \| Yokohama, Japan 2025 AIPPI World Congress Connect with Shinya Kinuta, Stéphane Ambrosini, Robyn Merry, Geordie Oldfield and Shaukat Ali Europe & Africa Sep 2-5 \| Stellenbosch, South Africa 2025 SARIMA Conference Connect with Robyn Merry Sep 7-9 \| Helsinki, Finland LES Scandinavia 2025 Connect with Matvei Maurer Sep 9-10 \| Berlin, Germany 9th European Intellectual Property Forum Connect with Johannes Herbert and Frank Melchiors Sep 9-12 \| Munich, Germany IAA Mobility 2025 Connect with Jörg Hupperich and Matthias Linke For more information on how Dennemeyer can help you with your IP strategy, please contact us.   Your Dennemeyer Team IP blog Events & webinars Podcast Newsletter archive Dennemeyer S.A., 55, rue des Bruyères, Howald, L-1274, Luxembourg, +352 499841-1 Unsubscribe Manage preferences |
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