eBOOK
Keeping trademarks alive
The ultimate guide to trademark renewals
A distinctive trademark is a remarkable business tool, serving as the face and fingerprint of a brand while protecting that very same identity. But simply using your registered trademark in association with the relevant products is not enough to ensure its long-term survival. Every trademark must be periodically renewed wherever it is registered to retain maximal protection. This guide will take you through the ins and outs of the trademark renewal process and illustrate how you can simplify each step by partnering with an established global Intellectual Property (IP) services provider.
Key to IP
Let's talk about Intellectual Property
Our podcast explores various topics around patents, trademarks, copyrights and designs. In every episode, we talk with experts and decision-makers in the IP industry, getting their insights into hot topics, trends and challenges.
Episodes:
- The evolution of an IP consultant: What comes next?
- Industry trends: patenting activity in the 21st century
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IP behind the entertainment industry
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Download the study: IP frontiers: navigating innovation in eight key industries
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Green patents: indicators of sustainable innovation
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Future IP management: a story of IP transformation
Head to our podcast page to discover many more exciting topics and get your free report on IP frontiers: navigating innovation in eight key industries.
